creative strategy for landowners
Seth Baker, CCIM
Independent Land Broker · Vancouver
Multifamily Real Estate Services
Your land has potential — but its value depends on how clearly it’s understood.
I align policy, economics, and positioning to reveal your land’s true development value.
not every land decision
is simple.
Most landowners are asked to decide without the full picture.
Developers hold the data.
Planners hold the policy.
Brokers chase exposure.
Owners are left with opinions — not answers.
But some landowners choose not to guess.
They look at their site the way a developer would — through policy, underwriting, and positioning.
Policy defines what can be built.
Underwriting reveals the economics.
Positioning determines the final price.
Using a structured Development Matrix — refined across hundreds of real sites — I translate policy, economics, and market signals into one clear strategy, built to protect your leverage and unlock your land’s full potential.
Very few landowners ever see this level of clarity before they sell. You can.
No pitch. Just perspective.
current projects and
recent results.
where the right strategy changes the outcome.
-
Not every site fits the standard playbook.
Some are tied to policy shifts, assemblies, heritage, nonprofit partnerships, or public approvals. On paper, they look uncertain. With the right strategy, they become some of the most valuable deals in the market.
These are the situations where clarity — not exposure — changes the outcome.
-
Many urban sites sit in a narrow band of policy, density, and economics.
Too small for towers. Too complex for standard wood-frame assumptions.
The difference between an average deal and an exceptional one often comes down to how the site is positioned before it reaches the market.That’s where developer-level analysis makes the price.
-
Some sites only reach their full potential through the right partnership.
Nonprofits, housing agencies, and mission-driven developers often see value that traditional buyers overlook. When aligned correctly, these groups create deeper buyer pools, higher certainty, and outcomes that serve both market and mission.
The right strategy brings those partners to the table.
built for landowners who think differently.
Every landowner wants the best outcome.
Very few ever see the full picture.
The market is loud with half-answers..
Policy is complex.
And most advice is built for speed, not strategy.
Some owners take a different approach.
They want clarity before action.
Understanding before exposure.
And a plan that reflects what their land could truly become.
If that’s how you think about land, you’ll want to meet the person behind this work.
a proven track record of designing strategic sales.
150+
Sites Evaluated for Potential
Value hiding in
plain sight.
$750M+
in Sales Experience
High-value transactions
consistently delivered.
15+
Years in Real Estate
Experience that sees
around corners.
8
Years Independent Brokerage
Here now. Here
long term.
100%
Focus on Multifamily Development
One thing. Done
exceptionally well.
trusted by landowners, developers, and institutions.
-
“Seth grew our portfolio by nearly $100M in just two years. His insight helped us unlock value others overlooked — and he delivered, quietly and decisively.”
Mark Miller, CEO, Connective Support Society
-
“We’ve worked with Seth on multiple transactions — and look forward to the next. He’s strategic, knowledgeable, and truly professional.”
Lily Thai, Vice President, Acquisitions, CAPREIT
-
“Over the years, Seth sold more than a dozen of my properties — always with care, discretion, and a deep understanding of what each site needed to get the best result. He never rushed, never cut corners, and always had my long-term interests in mind. When I needed advice, he was the first call. Still is.”
M.S., Landowner, Vancouver